Director of Paid Search & Conversion Rate Optimization

Why Here?
StudyPoint stands as a national leader in private tutoring, committed to student success through innovative and collaborative approaches. This fast-growing, mission-driven company fosters excellence and meaningful educational impact. The passionate team upholds core values like embracing growth, delivering excellence, caring for one another, constant communication, and having fun.

What Will You Do?
As a Director of Paid Search & Conversion Rate Optimization at StudyPoint, you will manage paid search budgets across Google and Microsoft Ads campaigns to maximize ROI and scale investments. You will lead conversion rate optimization efforts, driving landing page improvements through research, A/B testing, and cross-team implementation. Additionally, you will collaborate with sales, product, and leadership to develop business intelligence, attribution models, and performance reports that inform strategic decisions.