Product Marketing Manager (CRO) – Brighterly

Why Here?
Skelar, a Ukrainian venture builder, constructs international tech businesses alongside co-founders by assembling strong teams to compete on global markets. Brighterly functions as an online school for math and reading targeted at children in the USA, building an educational ecosystem to become the home page for school subjects. Thousands of children complete lessons daily on the platform, earning it finalist status in EdTech Digest Awards for Math Solution and Tutoring Solution. The business grows threefold annually in clients and revenue, while the marketing team expanded from three to twelve people. They acquire clients through performance marketing on Meta and TikTok alongside SEO.

What Will You Do?
As a Product Marketing Manager (CRO) – Brighterly at Skelar, you will own marketing funnels for performance marketing and SEO traffic sources. You will generate and prioritize hypotheses to improve key metrics like conversion to registration, activation, CAC, and ROAS. Additionally, you will lead end-to-end experiments through planning, A/B testing, analysis, and iteration while collaborating closely with design, development, analytics, and product teams.