CRO Specialist

Why Here?
Wolverine Worldwide is a consumer-obsessed growth company, focusing on eCommerce to create meaningful connections with customers. The company includes globally renowned brands such as Sweaty Betty, which is dedicated to empowering women through activewear and fitness.

What Will You Do?
As a CRO Specialist at Wolverine Worldwide, you will be responsible for identifying and analyzing optimization opportunities within the customer shopping funnel, using both quantitative and qualitative data. You will collaborate with cross-functional teams to improve key customer journeys, aligning digital strategies with business goals. You will lead the reporting on conversion rates, manage A/B testing processes, and provide training to empower the wider team.