Website Virtuagym
Why Here?
Virtuagym is a global leader in digital health and fitness software, serving clubs, trainers, and wellness providers worldwide. The company offers an integrated SaaS platform and native apps designed to create healthier and happier lives. The Marketing team drives growth by optimizing the digital customer journey, with a strong emphasis on experimentation, performance, and user experience.
What Will You Do?
As a CRO and Web Developer at Virtuagym, you will take technical ownership of the marketing website built with Hugo and hosted on Netlify. You will design and run A/B and multivariate tests to enhance conversions, leveraging GA4, Hotjar, and Lighthouse for insights. You will optimize site performance, scalability, and accessibility, focusing on Core Web Vitals and UX best practices. You will work closely with marketing to align technical development with CRO strategies, ensuring the website acts as a key growth engine for global markets.