Assistant chef de projet experience digitale et optimisation de parcours (cro)

Why Here?
SNCF Connect & Tech leads France’s digital transformation in mobility, designing solutions for SNCF group customers and innovating for sustainable travel. The Experimentation & CRO team optimizes digital journeys, analyzing data to improve user experiences on websites and apps for millions of daily users.

What Will You Do?
As an Assistant chef de projet experience digitale et optimisation de parcours at SNCF Connect & Tech, you will create and evolve dashboards tracking paths and KPIs in Adobe Analytics. You will analyze key indicators like traffic and conversion, identifying frictions and proposing data-driven recommendations. Additionally, you will contribute to A/B tests preparation, results interpretation, and collaboration with Product and UX teams while monitoring CRO trends.