Website Pipedrive
Why Here?
Pipedrive, founded in 2010, is a leading sales management platform designed to streamline complex sales processes for small and medium-sized businesses. With a presence in over 179 countries and trusted by more than 100,000 companies, Pipedrive has established itself as a global CRM leader. In 2020, the company received a majority investment from Vista Equity Partners, elevating its status to a unicorn. The Berlin office serves as a central hub for global marketing, design, sales, and support engineering teams.
What Will You Do?
As a Web Optimization Manager (CRO) at Pipedrive, you will spearhead the A/B testing roadmap, leading the ideation, prioritization, and execution of experiments to enhance website performance and user experience. You will analyze key conversion points, identifying opportunities to improve metrics across landing pages, marketing campaigns, and organic traffic channels. Collaborating closely with UX/UI designers, developers, and content specialists, you will ensure that testing and optimization initiatives align with broader website strategies. Additionally, you will manage relationships with external CRO agencies to scale testing efforts and implement data-driven improvements.