Website Kaufland E-Commerce
Why Here?
Kaufland e-commerce operates one of Germany’s fastest-growing online marketplaces. The A/B Testing & Web Analytics team plays a pivotal role in this mission, driving data-informed decisions through rigorous experimentation and analysis. Their work ensures that product teams are equipped with actionable insights, fostering a culture of continuous improvement and innovation.
What Will You Do?
As a Senior Analyst at Kaufland e-commerce, you will lead the design and analysis of A/B tests, ensuring statistically sound methodologies and insightful results. You will collaborate closely with product teams to conceptualize experiments, co-own and maintain the A/B testing tools, and conduct deep-dive analyses using BigQuery and visualization platforms. Additionally, you will oversee event tracking setups in GA4 and GTM, ensuring compliance with data privacy regulations and contributing to the overall data strategy.