Website Firstleaf
Why here?
Firstleaf created a flexible direct-to-consumer model combining the roles of winery, importer, and retailer into one vertically integrated company. By eliminating the middleman and dealing directly with the world’s finest wineries, the company provides members with an exclusive selection of world-class wines at significant savings.
What will you do?
As a CRO Manager at Firstleaf, you will develop strategic a CRO roadmap grounded in mobile-first optimization opportunities. You will also develop and socialize best practices around landing page design, copy, and conversion flows with an emphasis on mobile learnings. In addition, you will own relevant platforms and advise on tech stack improvements to achieve CRO growth goals, including vendor evaluations, onboarding, and management as necessary.