Senior Data Analyst – MarAnalytics

Why Here?
Farfetch is a leading global marketplace for the luxury fashion industry, connecting customers in over 190 countries with items from more than 50 countries and over 1,400 of the world’s best brands and charming boutiques from around the world. The Marketing team is data-driven and results-oriented, focused on achieving measurable outcomes across all digital advertising and marketing channels. Growth is a key performance indicator, and the team constantly optimizes for return on ad spend. This role is based in the London office located in Old Street, London’s tech hub.

What Will You Do?
As a Senior Data Analyst at Farfetch, you will design, execute, and optimize experiments across paid marketing channels while leveraging data-driven methodologies to increase ROAS. You will integrate and analyze data from diverse internal and external sources to uncover acquisition, retention, and optimization opportunities. Additionally, you will build statistical models to forecast demand, measure incrementality, and communicate actionable insights to stakeholders at all levels.