Website Drift
Why here?
Drift began as an alternative to all of the tacky air care products on the market. The company takes pride in their fragrances, keeping them free from the traditional chemicals used in the fragrance industry. Drift boasts more than 60,000 subscribers who, for $8 a month, are shipped the scent of the month in the form of their choosing; either a metal, wood or stone freshener, all of which come with attachable metal clips.
What will you do?
As a CRO Manager at Drift, you will improve lead-generation and sales conversion rates on drift’s website through end-to-end management of the conversion optimization process. You will also conduct internal planning meetings and lead the development of A/B & multivariate testing roadmaps that will lift conversion rates. Conduct qualitative and quantitative research and analysis about users to feed testing, UX and content development.