Website C&A
Why here?
The Digital & Consumer domain brings together a dynamic team of 150 engineering, product and design experts who are passionate about product excellence as we create cutting-edge in-house solutions for customer-centric platforms including iOS and Android apps and the C&A web shop.
What will you do?
As a Digital Conversion Rate Optimization Manager at C&A, you will consult squads to determine the best approach to continuously improve the user experience for the C&A web shop and app. Conducting A/B tests and personalization campaigns based on hypothesis, including different types of insights (qualitative and quantitative sources) and customer segments, with the overall goal of improving user experience, including conversion rate, and retention. Moreover, you will exchange closely with the User Research & Experimentation team and the squads to coordinate the experimentation pipeline.